Job Title:
Sales Account Manager
Reporting line:
Sales Manager
Directly Supervises:
None
Liaises with:
Reservations, Marketing, Accounts, Food & Beverage, Front Office, Regional sales team
Job Purpose
The position is responsible for driving top-line revenue growth and expand market share across
all the resort’s departments
•e Rooms, Food & Beverage, MICE and Spa by building strong
client relationship and securing high yield accounts in local and international markets.
Key Responsibilities
•Identify local business shifts and competitor activities within assigned territories or
segments.
•Attend local networking events, business mixers, and tourism expos to gather leads.
•Promote resort offerings actively across assigned corporate and travel agency sectors.
•Deliver enthusiastic, highly professional property tours to prospective clients and
event planners.
•Ensure all client collateral, rate sheets, and promotional materials are accurate and up
to date.
•Assist clients with custom itinerary planning, menu selections, and spa group
packages.
•Maintain and grow a comprehensive portfolio of corporate, MICE, and leisure
accounts.
•Negotiate contracts and close commercial agreements.
•Implement structured account plans to maximize client retention and upselling.
•Conduct regular outbound sales calls and face-to-face meetings with mid-tier
corporate and leisure clients.
•Secure repeat bookings from local event organizers, wedding planners, and social
groups.
•Close sales using approved seasonal promotions, corporate rates, and tactical
discounting structures.
•Collect advance deposits and ensure timely settlement of outstanding event invoices.
•Integrate eco-friendly and responsible tourism concepts into corporate client
proposals.
•Support the property's green initiatives and community-based engagements.
•Maintain detailed records of all daily sales activities, customer interactions, and
meeting notes in the resort's sales trackers.
MINIMUM
Qualifications
•Degree or Diploma in Hospitality management, Sales & Marketing, Business
management or related field
•A minimum of 5 years direct sales experience preferably within a 4 star or 5 star hotel,
resort or luxury travel agency
SKILLS AND
Personal Attributes
•High energy, self-motivated, and target-driven.
•Excellent interpersonal skills with a natural ability to build rapport quickly.
•Strong negotiation capabilities
•Effective written and verbal communication skills communication skills
Interested applicants who meet the above criteria are invited to submit their application
including an updated CV to: Email: Jobvacancy.kenya@serenahotels.com, on or before 8th
September 2026.
